Green Mountain Coffee Roasters and Keurig Coffee Case Study - 2

Green Mountain Coffee Roasters and Keurig Coffee - Case Study Example Howard Schultz is the President, Chief Executive Officer (CEO) and Chairmen of Starbucks Corporation, whereas Jeff Hansberry is the President of Starbucks Global Consumer Products Group. The current CEO of GMCR is Larry Blanford. The net sales of GMCR have been depicted as 3,859,198 US Dollars in 2012, whereas profit of the company was 1,269,399 US Dollars in the year 2012. In accordance with GMCR, in 1983, it had kept waste reduction along with responsible energy as top priority (GMCR, 2013). In the year 1989, GMCR engaged in the development of earth-friendly coffee fitters. In the year 2010, GMCR and Starbucks build up a strategic relationship for marketing and selling of K-cup portion cup. The company has engaged in K-cup portion cup business in the GMCR’s Keurig single-cup brewing system (Green Mountain Coffee Roasters, 2012). Dunkin’s K-cup portion pack can be regarded as a key strength of GMCR. Dunkin’ Donuts is primarily famous for providing quality coffee. Alliance between these two companies has strengthened the position of GMCR by increasing the customers’ preference for Keurig brewer. Another vital strength of the company is Tully’s acquisition in the year 2009 that provided it leadership dominancy in specialty coffee. One of the key weaknesses is recognized to be GMCR’s dependence upon a single manufacturer i.e. China. Moreover, the company also greatly depends upon few retailers for revenue. It’s entry within the functional drink market in the United States (US) can be considered as its major opportunity. GMCR’s product Keurig is another pertinent opportunity for its sustainability in the competitive market. Furthermore, GMCR’s ‘Hotel in-room’ brewer can also be determined as an opportunity for the company. Increase in demand fo r Arabica-coffee, which is of good quality might stand as a threat for the company (Jang et al., 2013). GMCR has faced challenges

Aristotle Contemplating the Bust of Homer by Rembrandt Essay

Aristotle Contemplating the Bust of Homer by Rembrandt - Essay Example The essay "Aristotle Contemplating the Bust of Homer by Rembrandt" analyzes Rembrandt van Rijn's "Aristotle Contemplating the Bust of Homer". The painting depicts that Homer is blind, with his eyes brown voids, which guide the eye into a deep darkness. The sightless eyes of Homer’s bust are innocent and profound, which depicts his face being humble and weak and wearing a simple shift. Aristotle’s eyes are black, and they look wanly, like he knows too much. It makes the viewer feel that time has collapsed, and the viewer is directly communicating with the philosopher the way he communes with Homer. Alexander the Great is depicted in a medallion that hangs from a golden chain in Aristotle neck, of whom he had tutored. It can be noted that Aristotle is contemplating the worldly success worthiness, which is material rewards, as opposed to upholding spiritual values. The gesticulates of the hands, depicted by the sleeves that have cascaded and the show that is playing over t he brow and eyes of Aristotle support the previous interpretation that he does not care about the spiritual values. The paint was painted for Antonio Ruffo, who was great Sicilian collector who also referred the comparison of touch and sight by Aristotle. The bust of Home portrait can be referred to as a legendary figure that comes from three centuries earlier. Therefore, it depicts that Aristotle is contemplating on a portrait that depicts a remote past. The artist wants to acknowledge that to some degree any portrait is a fiction.